About me.
Currently PURSUING
MS in HCI | Depaul | USA ✌️
I work across four disciplines
Strategy
I dive into businesses to uncover insights that shape digital experiences and business growth.
Brand positioning
Audience analysis
Competitive analysis
UI/UX strategy
Branding
I design distinctive visual identities that connect brands with their target audiences.
Art direction
Brand guidelines
Brand identity
Campaign design
Design systems
Motion design
Digital
I create engaging digital experiences that enhance usability and user satisfaction.
Digital design systems
Information architecture
Product design
Prototyping
User journey mapping
Web design
Technology
I integrate advanced technology to deliver seamless digital experiences aligned with business goals.
Web development
Creative development
Ecommerce
CMS integration
API integration
Work Experience
sep 2022 · may 2023
UI/UX Designer
Hedweeg Innovation Pvt Ltd
Spearheaded social media campaigns and UI design initiatives, leveraging UX principles and cutting-edge technologies to enhance brand awareness, client engagement, and business growth through innovative digital solutions.
UX Innovation
CMS integration
API integration
Web development
Social Media Strategy
Brand Engagement
mar 2022 · may 2022
Senior UI/UX Designer
Excellent Webworld Pvt Ltd
Collaborated with international clients to deliver tailored UX solutions and led the design and media team in creating compelling interfaces, enhancing user satisfaction and reinforcing the company's reputation for design excellence.
Client Collaboration
User-Centered Design
Interface Excellence
UX Design
Intraction Design
oct 2020 · nov 2021
UI/UX Designer
Hedweeg Innovation Pvt Ltd
Fulfilling UI/UX needs, playing a key role in early-stage design decisions and creating user-friendly interfaces that boosted customer engagement and project success.
Client Consultation
User-Friendly Design
Early-Stage Strategy
UI Design
Wordpress Development
Education
Sep 2023 · PURSUING
Master of Human Computer Interaction
DePaul University, USA
Currently pursuing advanced studies in Human-Computer Interaction with a focus on user-centered design, usability testing, and digital experience optimization. Engaging in research-driven coursework that bridges technology with human psychology to create intuitive and impactful user experiences.
Sep 2016 · May 2020
Bachelor of Computer Engineering
Gujarat Technological University, India
Developed a strong foundation in computer engineering principles, focusing on software development, data structures, and algorithmic problem-solving. Gained practical experience through hands-on projects, enhancing technical skills and preparing for a career in UX/UI design.